Case Study: Crowfoot Q4 Performance with SWTCH HOUSE

Overview: When Crowfoot partnered with SWTCH HOUSE, the mission was clear: transform their direct-to-consumer (DTC) strategy and unlock new growth opportunities. Starting with limited DTC infrastructure and no prior Meta advertising, Crowfoot faced a significant challenge—but also an incredible opportunity. By the end of Q4 2024, the results told a story of transformation. Together, we achieved remarkable growth across all key e-commerce metrics, showcasing the power of strategy, creativity, and collaboration.

Key Performance Wins:

1. Online Store Sessions:
   Online store sessions increased by an impressive 350%, reaching over 16,000. This growth wasn’t just about driving traffic—it was about attracting the right audience through targeted campaigns and thoughtful user experience enhancements.

2. Total Sales:
   Sales grew by a staggering 441%, a testament to our ability to align marketing, branding, and conversion optimization strategies to drive meaningful results.

3. Total Orders:
   Total orders climbed by 316%, with over 500 orders placed in Q4. By fostering trust and streamlining the customer journey, we turned website visits into purchases at an unprecedented scale.

4. Meta AOV (Average Order Value):
   Maintaining a high average order value demonstrated the success of upselling strategies and the curation of compelling product offerings.

5. ROAS (Return on Ad Spend):
   A return on ad spend of 4.26 highlights the efficiency and impact of our advertising efforts, ensuring every dollar invested delivered outstanding results.

6. CPP (Cost Per Purchase):
   The cost per purchase remained optimized, reflecting the success of targeted advertising and acquisition strategies that balanced cost-effectiveness with quality customer acquisition.

Q4 with Crowfoot Collective.

Growth Story with SWTCH HOUSE:

At SWTCH HOUSE, we don’t just chase numbers—we create stories. The 350% growth in traffic was the result of connecting Crowfoot’s brand with its audience in an authentic, engaging way. The 441% leap in sales reflects bold marketing decisions, refined customer experiences, and deep insights into Crowfoot’s audience.

Every milestone was celebrated, from driving over 500 orders with a 316% increase to sustaining an impressive ROAS of 4.26. These results didn’t happen by chance—they came from aligning creativity with data-driven strategy.

The SWTCH HOUSE Difference:

Partnering with Crowfoot wasn’t just a project; it was a journey. Starting from scratch with Meta advertising and limited DTC operations, we built a foundation for scalable growth. Together, we pushed boundaries, redefined what was possible, and set new benchmarks for success. These results aren’t just metrics—they’re the story of what can happen when creativity, strategy, and passion come together.

Here’s to more growth, more wins, and more stories to tell. Let’s keep building the future.